Cheesy headlines. Glaring grammatical errors. Misappropriated clichés. I love them — as long as they’re not in my copy. There’s a common misconception that copywriters can’t stand to see errors in other people’s writing, but for me, that’s not the case. I like seeing poorly written copy. It’s the reason I have a job.
Words are my thing. And as a freelance copywriter, I get to do what I love every day. But I understand that not everyone enjoys writing as much as I do. Many art directors, designers and business owners have great ideas, but struggle with putting them into words. Others possess good technical writing skills, but need assistance writing headlines, concepts, or creative content. That’s where I come in.
I know how to write content that captures attention, achieves your goals, and appeals to your target audience. And I understand what my audience wants in their copy, too — whether it’s a designer (keep it short), an art director (make it punchy), or a business owner (sell our stuff).
So, if you’re not great with words, don’t worry. Just call me. Or send me an e-mail. You don’t even have to spell-check it.